Mecca Cosmetica Shopify Website

Lead Designer   |   Shopify   |   2023

Overview

As one of the largest beauty retailers in Australia, Mecca has garnered immense demand overseas, particularly in the UK. With British customers going to great lengths to source their favourite Mecca products, the company identified an opportunity to streamline access. By cutting out the middleman, Mecca is taking the initiative to supply its sought-after products directly to UK consumers.

The initial launch will feature their highly popular SPF range, paving the way for future expansion into their broader product lineup.

My Role

Research
UI Design
UX Design

Team

Shopify Developer
Product Owner
Lead Designer (Me)

Tools Used

Figma

Brief

Design a high-converting Shopify website for Mecca’s UK launch, showcasing their popular SPF range while emphasising brand identity, a seamless user experience, and scalability for future product expansions.

Key Objectives

Brand Representation: Create a website that reflects Mecca Cosmetica's brand heritage and commitment to high-quality products.

User-Friendly Experience: Prioritise usability and intuitive navigation to ensure a seamless experience for visitors, while maintaining the brand’s core message.

Iterative Design Process: Use sprint-based development to continuously refine the website, incorporating user feedback and enhancing functionality to meet evolving user needs.

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